Online store expansion to Austria
Lucrative e‑commerce market
Austria is a rich country with a dynamic e‑commerce market. And Austrians love making purchases from e‑shops. Don't miss this interesting opportunity. At NK Expand we will make sure that your e‑shop expansion into Austria is successful.
WHY EXPAND
YOUR E‑SHOP
TO AUSTRIA?
A developed e‑commerce market, willingness to pay higher prices and Austrians’ openness to buying from trustworthy foreign e‑shops.
EXTRAORDINARY E‑COMMERCE VOLUME GROWTH
E‑commerce turnover in Austria is growing significantly year on year. It is expected to double to USD 17.46 billion by 2029.
AUSTRIANS’ HIGH STANDARD OF LIVING AND PURCHASING POWER
Austria is a steadily growing e‑commerce market with potential for quality products and trustworthy e‑shops. It is one of the world leaders in logistics, offering developed infrastructure and a growing number of online shoppers.
WHAT SHOULD YOU TAKE INTO CONSIDERATION WHEN EXPANDING INTO AUSTRIA?
Austrians expect quality products and services, for which they are happy to pay a higher price. They are also willing to prefer foreign e‑shops, where approximately half of Austria’s online customers shop. Ensuring quality SEO translation by a native speaker of German and customer support available on an Austrian phone number are crucial to an e‑shop’s trustworthiness and repeat purchases by Austrian consumers. Quality badges (e.g. Trusted Shops) and references from Austrian customers also help a lot.
Terms and conditions prepared in accordance with Austrian law are a matter of course. We also recommend considering selling through Amazon. The global seller Amazon is the dominant player in Austria, as well as in Germany. The most common payment methods are PayPal (80%), Klarna (56%) and bank transfers (31%).
The Austrian e‑commerce market is very competitive. Austrians’ high purchasing power is, however, balanced out by the number of e‑shops operating in Austria.
We will be happy to prepare tailor‑made research into the Austrian e‑commerce market, your Austrian competition and other information, including what to look out for when expanding your e‑shop to Austria.
WHY EXPAND INTO AUSTRIA WITH NK EXPAND?
WHO HAVE WE ALREADY HELPED TO ACQUIRE NEW CUSTOMERS ABROAD?
Nedeto
Market research, keyword analysis, SEO translations and localization, customer support. Simply the complete expansion for the Trenýrkárna underwear shop and its Nedeto brand across almost all of Europe.
Kulina
We helped Kulina occupy all 27 European markets in three years. We now take care of their customer support.
Herbatica
Successful e-shop expansion to Hungary. By setting up effective PPC campaigns, we have increased their conversion rate by 7.8% while reducing the advertising investment by as much as 30%.